The Government has just announced a consultation to restrict children’s exposure to junk food adverts, including an option to introduce a 9pm watershed on unhealthy food and drinks adverts. This policy has a huge body of support from parents to politicians and...
A new survey by the Obesity Health Alliance (OHA) has revealed clear support among the UK public for far-reaching restrictions on junk food adverts. This comes as the 44-strong alliance of health charities, medical colleges and campaign groups has today (28th February...
Ofcom recently published a comprehensive report on attitudes, understanding and media use of children aged 5-15 years. It’s a timely publication, as the Government prepares to consult on the introduction of measures to reduce children’s exposure to junk food adverts –...
Responding to the news that the food industry is asking the Government to delay ongoing and upcoming consultations, Caroline Cerny, Alliance Lead said: The Government has made a commitment to halve childhood obesity by 2030 and this target will not be met without...
What these new figures in fact reveal is that children’s media habits have changed, with time increasingly spent not just in front of the TV but online. And where the audiences go, so do the advertisers. However, exposure to harmful advertising on TV still remains a...